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About us

Denture Essentials Australia is the brainchild of Simone, an ecommerce entrepreneur with an unwavering passion for empowering denture patients. Simone's foray into the world of dentures was sparked by the opening of her denture clinic in 2010, alongside her husband. Through their interactions with denture wearers, they recognized the challenges faced in accessing denture products conveniently. Driven by a desire to make a difference, Simone embarked on a mission to provide denture patients with access to high-quality denture care products and comprehensive support services.

We hold a deep commitment to the health and longevity of your dentures and your radiant smile.

At Denture Essentials, our foundation rests on three core values:


Integrity is the cornerstone of Denture Essentials' ethos. It guides our every action and decision, ensuring that we remain ethical, honest, and transparent in all our dealings. We believe in upholding the highest standards of conduct and treating our customers, partners, and employees with respect and fairness. Our commitment to integrity is reflected in our:

    • Transparent pricing: We clearly display our product prices and avoid hidden fees or charges.
    • Honest communication: We provide accurate and truthful information to our customers, always striving to exceed their expectations.
    • Ethical business practices: We adhere to strict ethical guidelines and comply with all applicable laws and regulations.


At Denture Essentials, we value relationships above all else. We recognize that our success hinges on building strong and lasting connections with our customers, partners, and employees. We foster a culture of collaboration, open communication, and mutual respect.

    • Customer-centric approach: We prioritize our customers' needs and concerns, going the extra mile to provide exceptional service and support.
    • Partnerships for success: We collaborate closely with our partners to share knowledge, expertise, and resources, creating a mutually beneficial network.
    • Employee empowerment: We empower our employees to take ownership of their work and contribute their unique talents to the company's growth.


Service is the lifeblood of Denture Essentials. We are dedicated to providing exceptional service to our customers, ensuring that they receive the utmost care and attention. We are committed to:

    • Exceeding expectations: We consistently strive to go above and beyond our customers' expectations, providing a seamless and positive experience.
    • Expertise and guidance: We offer expert advice and guidance to our customers, helping them make informed decisions about their denture care.
    • Compassion and empathy: We approach our interactions with customers with compassion and empathy, understanding their individual needs and concerns.

These three core values – integrity, relationships, and service – form the foundation of Denture Essentials' identity. They guide our actions, shape our decisions, and define our commitment to providing exceptional denture care products and services.